Viewpoint: Economic recovery continues but new challenges emerge – July 2021

• Shoppers are fuelling the recovery, but experiences are varied – we will look at ongoing evidence of a K-shaped recovery
• We’ll explore the key risks to recovery – COVID-19 progression, labour shortages, inflation, and further stages of EU/UK transition
• We will also look at how businesses need to adapt to a shopper landscape that has been significantly changed by COVID-19
• In our final section we’ll cover how government priorities are shifting with far reaching implications for the food and consumer goods industry

IGD’s second edition of its quarterly Viewpoint report is free to download at:https://www.igd.com/social-impact/economics/viewpoint